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About Us

Learn more about how River B2B works, our campaign structure, and our expert telemarketing team's extensive industry experience!

A telemarketing headset and telephone handset placed on an office desk.

Want to know more about us?
Speak to a member of our team on 01329 275100 or fill out our Contact Form!

Why was River Started?

River B2B was born after our director, Kevin, became tired of working for call centres that only focused on lead quantity and would often fall short of the promises made to clients.


Kevin wanted to deliver honest, no-nonsense telemarketing services that put the quality of opportunities at the forefront of client campaigns.

So that's exactly what Kevin set out to do, and that's where River B2B came to life.

Our Mission

Today, our mission is still very much the same as it was when Kevin started the business; to deliver an honest service that focuses on the quality of opportunities, not just the quantity.

We pride ourselves on being open and honest with clients about their expectations. If we aren't confident that we can deliver a successful campaign for a client, we simply won't take on the campaign.

We only succeed and grow, when you succeed and grow!

Our Approach to Telemarketing Campaigns


As you've probably gathered, River B2B isn’t your typical telemarketing company.


While other agencies use pay-per-lead models to hike up campaign prices, have nasty surprise costs, and take very little notice of lead quality, our processes and pricing model have been designed to generate high-quality, actionable business leads, and a considerable ROI for our clients.


Campaigns Run


Leads Generated


 Appointments Set


Average ROI

All of our campaigns are completely scalable, which means if you want to ramp up or dial back the calling activities, you can do so at any point of the campaign.


What’s more, is that we provide you with 24/7/365 access to our purpose-built CRM system so that you can monitor the progress of your campaign and view call notes and outcomes in real-time.

Our Team's Experience & Commission Structure


Our team have a fantastic range of experience across various industries and sectors and the know-how to drill down into prospect’s objectives to get the key information that your sales team need to succeed.


Unlike most companies, our agent’s commission structure is designed to benefit you as well.


Diallers assigned to your campaign will only receive commission upon campaign renewal rather than per lead or appointment. This means their focus is entirely on making your campaign a success!

Dedicated Telemarketing Agents

For every campaign we run, we train 3 members of staff - your lead agent, a backup agent, and another agent just in case you feel the other two aren't the right fit!


We act as a true extension of your business, rather than a separate entity - the diallers on your campaign are exclusive to you, they are your members of staff, we just pay their wages.

Want to learn more about our telemarketing processes? Get in touch here!

Our Awards & Accreditations

Information Commissioner's Office Accreditation
Veeam sales professional accreditation
The Chartered Institute of Marketing Accreditation
Citrix certified sales professional accreditation
Microsoft Certified Professional Accreditation
Juniper Networks certification program accreditation
Vmware technical sales professional accreditation
Disability Confident Committed accreditation

Want to learn more about River?

Male telemarketer on the phone generating leads and sales.

Client Projects

Learn more about our team's experience!

Take a look at some of the previous telemarketing and telesales campaigns that we have run for clients spanning dozens of international sectors and markets!

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